rossjohnstone

Hi all, My name is Ross Johnstone and I am currently studying for a degree in Transport Design at the University of Huddersfield. As part of my project this year I am working with a well-known design consultancy who have asked me to design a line of merchandise products for a luxury car company, naturally I have chosen Jaguar! As part of my research i am trying to establish the nature of Jaguar’s customer base, so I thought this would be an excellent place to start. I am trying to determine who exactly I should be aiming my products at. Therefore i was wondering if you guys could be of any help. I’m interested in anything at all, age, hobbies, sports, what model(s) you own, merchandise products you already own, or any that you think should be on the market. Any feedback would be greatly appreciated, Thanks, Ross